Icon Strategies have been shortlisted in the Golden Clips (Złote Spinacze) 2023 – the biggest Polish PR contest, in the business to business category for the implementation of the ‘Smart City from Orange’ campaign for Orange.
For nearly a year, together with Orange Poland team, we worked on a complex and challenging campaign regarding smart city solutions aimed at local government representatives.
The campaign was aimed at introducing Polish local government officials to available technologies and solutions for modern management of small and medium-sized cities.
Our project was among the three best campaigns in the business to business category in this year’s edition of the biggest competition of the #PR industry – Złote Spinacze (Golden Clips) organised by the Association of Public Relations Companies.
The Association of Polish Cities was a partner of the project. The substantive coordination of the Smart City Leader Academy, part of the campaign, was handled by one of the most experienced smart city experts in Poland – Szymon Ciupa.
On the part of Icon Strategies, the heart and hundreds of hours of work were put into the implementation of this campaign by Agnieszka Stefaniuk and Anna Przybysz, senior consultants at Icon Strategies.
Congratulations to all the finalists. Final and award gala on 8 December in Warsaw.
#GoldenClips2023 #Orange #smartcity
