We assist our clients in launching new products and services onto the market effectively. Afterwards, we manage product or service communications, taking into account the strengths and business goals of the organisation.
We plan and coordinate communications about the launches of products and services into new markets. We develop communication tools and techniques, and build them into cohesive communication programmes, and support our clients in their introduction or undertake them ourselves.
Before we start, we carry out an analysis of communication activities regarding products (and their main competitors) already on the market. We then identify the strengths and weaknesses of these communications. On this basis, we develop communication plans for making product communication more effective, and help organisations introduce them, or, alternatively, introduce detailed plans ourselves.